Q&A INTERVIEW: SALUTE MAG TALKS WITH SHAWN PREZ ABOUT THE INSPIRATION BEHIND THE GLOBAL SPIN AWARDS & MORE…
The Global Spin Awards were created by Shawn Prez in 2012, with the goal of celebrating the accomplishments of DJs and producers worldwide. For the last six years, the show has continued to grow into a pillar of the music industry, celebrated by such “A-list” celebrities and musicians, including nominees, DJ Khaled, DJ Envy,Marshmello, and The Chainsmokers.
His experience as an industry executive, with both Atlantic Records and Bad Boy Entertainment, helped Prez attain some of the connections necessary to create the first and only award show to give industry recognition just for DJs.
This year, the Global Spin Awards will take place in Los Angeles, for the first time ever on February 15th, and will include presentations of the “Lifetime Achievement Award” to Timbaland, and the “Breaking Barriers Award,” to Jermaine Dupri.
Before the award ceremony, which is scheduled to air February 22nd on REVOLT TV, Salute Magazine caught up with Prez to talk about how the award ceremony got its start and where he sees the Global Spin Awards going in the future.
SALUTE: What inspired you to launch the Global Spin Awards six years ago?
PREZ: The inspiration comes from several different places but primarily I spent a career working alongside some of the DJs and really having a first-hand knowledge of their impact and what they meant, not only to the music industry but the entertainment industry overall. And I felt as though they were under-recognized and their value was never given the credit that it should.
There was a major void in the marketplace, and because I had such a long-standing relationship with so many DJs, and an appreciation to what they brought to the table, I thought it was necessary. I was like “we have to create this ceremony that recognizes them.”
Why is it so important to acknowledge producers and DJs in hip-hop?
PREZ: I think it’s extremely important. What is a DJ at the core? Many of these DJs are multi-faceted. Some produce records, create records, work alongside artists. But at the core of it, they play these records and they take you on this journey. Whether we’re listening to them in the car while we’re driving or whether we’re in the clubs. They are the maestros for the evening.
They’re the orchestra conductors. You’re in that building and it’s the DJ that’s really controlling the tempo of your mood, and your feelings for that moment in time. I just felt that they were not appreciated and recognized and they were always put in the background.
And then something always stood out to me. I worked at Bad Boy Records for many many years. All of the records that were coming out of the label at that time, we always tested with the DJs first… and the DJs were essentially our litmus test for were these records a hit or were they not.
They were on the frontline of playing and breaking new music and bringing new music to the masses. I just think they were overlooked and they needed to be recognized.
What does it mean to be bringing the show to Los Angeles for the first time ever?
PREZ: For me personally, it’s one of those pat yourself on the back moments. We modeled ourselves after some of the most successful awards shows in history, and many of them are produced and take place in Los Angeles, Calif. So for us in six years to have gained the notoriety and credibility and essentially the following within the community.
To be able to take it out to the same place that hosts the Academy Awards and the Grammys and some of the big award shows, for us it’s really a milestone that we’re very very proud of. I think it allows so many people who have heard of the Global Spin Awards but have never been able to attend first hand, the opportunity to be in the building and understand what the ceremony is all about. How we’re so different from other award ceremonies. But at the same time, it is the most prestigious award that a DJ can hope to achieve. So taking this out to Los Angeles is a major milestone for us. I am so proud of our staff and our team, who have worked tirelessly over the last six years. I just think… I know it’s going to be our biggest one yet.
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